THE ROSALIND EDIT
MADE FOR SUMMER DAYS
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CRAFTED WITH CARE, SINCE 2015
Rosalind Whitmore started Rosalind London in 2015 after years of struggling to find clothes that actually worked for her. Stylish, comfortable, and affordable — it felt like she always had to choose two out of three. So she decided to do something about it.
What started small has grown into something we're truly proud of. Not by chasing trends, but by choosing pieces that feel right the moment you put them on — that fit well, move with you, and work for real everyday life.
This summer, we're offering our biggest sale yet. Up to 70% off across our favourite styles — for a limited time only.
Many pieces are already selling fast. Once they're gone, they won't be restocked.
Thank you for being part of the Gracewood London story.
With love,
Rosalind Whitmore 🤍
FAQ's
Our Guarantees
We stand behind every piece. Enjoy 30-day returns and 24/7 customer care.
For questions or returns, email us anytime at [SHOP EMAIL]
We want you to love every piece you order from[shop name]. If something isn't quite right, you're welcome to request a return within 30 days of receiving your order. All we ask is that the item comes back to us in its original condition and packaging.
Simply email us at [SHOP EMAIL] with your order details — we'll take care of the rest.
For all orders within the UK, we provide free Royal Mail delivery. There is no paid priority option, as it isn’t needed. Every customer receives the same fast, careful service.
We carefully prepare each order and dispatch it as soon as it comes in. Once your parcel is on its way, you will receive a tracking number by email so you can follow it to your doorstep. Delivery times may vary slightly depending on your location, but our promise is simple: we ship quickly, and you don’t pay for delivery.
Every piece in our collection is chosen with care. We take the time to look at the fabric, the fit, and the little details that make the difference between something you wear once and something you reach for again and again.
Before anything makes it into our collection, we make sure it feels right. Comfortable, flattering, and worth every penny. That's been our standard since Eleanor started [SHOP NAME] in 2015 — and it hasn't changed.
Each product page includes a detailed size chart to help you find your perfect fit. We always recommend comparing the chart to a similar item you already own.
If you're in between sizes, we generally recommend sizing up for the most comfortable fit. Still unsure? Our customer care team is happy to help you choose the right size.
We're sorry to hear that. Head over to our [LINK] and we'll get back to you as quickly as possible. We offer 24/7 customer care and will always do our best to find a solution that works for you.
